NEW YORK – I am at the “ContentBiz Summit 2006 – Selling Subscriptions to Internet Content” conference, and I’ll be blogging the most interesting sessions on location.
This is one of the best conferences of its kind, with lots of practical and useful ideas presented. Thirteen industry lreaders will present case studies – learning you can actually use to sell subscriptions to Internet Content.
The conference is sold out, with is a capacity crowd at the Grand Hyatt ballroom.
Anne Holland, Publisher of MarketingSherpa, Inc. opened the conference with some quick comments, noting that while online advertising is hot, the online subscription industry is an attractive place to be, with annuity income.
Coming Up: Secrets of Match.com’s Email Marketing Success, with Michael McCurdy, CRM Product Marketing Manager, Match.com.